Amy C. Pimentel

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Amy C. Pimentel focuses her practice on privacy and data security and general health law. Her clients operate in a variety of industries, including health care, consumer products, retail, food and beverage, technology, banking and other financial services. Read Amy Pimentel's full bio.

State Privacy Patchwork Spreads with Signing of Colorado Privacy Act


By , , and on Jul 9, 2021
Posted In Consumer Protection, Data Privacy, General Interest

On July 7, 2021, Colorado Governor Jared Polis signed the Colorado Privacy Act (CPA) into law, the latest in the recent wave of state privacy legislation but unlikely to be the last. The CPA will take effect July 1, 2023, six months after Virginia’s Consumer Data Protection Act (CDPA) and the California Privacy Rights Act...

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Transfers of Health Data from the European Union to the United States in a Post-Schrems II World


By and on May 20, 2021
Posted In Data Privacy, Data Transfers/Safe Harbor/Privacy Shield

The European Data Protection Board and a number of data protection authorities in EU Member States have issued guidance on how to safeguard EU/US data transfers post-Schrems II. Click here to read the full article in our latest International News.

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California Voters Approve the California Privacy Rights Act


By and on Nov 4, 2020
Posted In Consumer Protection, Cybersecurity, Data Privacy, Data Transfers/Safe Harbor/Privacy Shield

On November 3, 2020, California voters passed the California Privacy Rights Act (CPRA) ballot initiative with slightly under 60% of votes to approve the measure (as of publication). The ballot initiative, which was submitted by the architects of the California Consumer Privacy Act of 2018 (CCPA), had earlier garnered 900,000 signatures—far more than the roughly...

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New Proposed CCPA Regulations Add Clarity to Process for Opting Out of Sale of Personal Information


By , and on Oct 21, 2020
Posted In Consumer Protection, Cybersecurity, Data Privacy, Data Transfers/Safe Harbor/Privacy Shield, Telehealth

On October 12, 2020, the California Department of Justice announced the release of a new, third set of proposed modifications to the California Consumer Privacy Act (CCPA) regulations. The proposed modifications amend a final set of regulations that were approved by the California Office of Administrative Law just two months earlier. The Third Set of...

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Key Issues We’re Tracking as CCPA Enforcement Nears


By , and on Jun 29, 2020
Posted In Consumer Protection, Data Privacy

Although 2020 has already provided more than its share of surprises for businesses, one thing appears to remain unchanged: the California attorney general’s commitment to enforcing the California Consumer Privacy Act beginning July 1, 2020. As companies work to ensure compliance with this legislation, we explore several key issues. No one will disagree that a...

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New California Privacy Ballot Initiative Would Expand the CCPA


By , and on Jun 26, 2020
Posted In Consumer Protection, Data Privacy

A proposed ballot initiative in California known as the California Privacy Rights Act, which is likely to pass if placed on the 2020 ballot, would both clarify and expand the existing California Consumer Privacy Act. Companies doing business in the state should closely monitor these developments and prepare for compliance, as we outline in this...

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Little by Little, Attorney General Becerra Sheds Light on the CCPA in 2020


By on Jan 20, 2020
Posted In Consumer Protection, Data breach, Data Privacy

Minimal Changes Expected to the Final Regulations On October 10, 2019, the Attorney General issued his Proposed Text of Regulations, along with a Notice of Proposed Rulemaking Action and Initial Statement of Reasons. According to the Attorney General, the regulations will “benefit the welfare of California residents because they will facilitate the implementation of many components of the CCPA” and...

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A Sale or Not a Sale? The Digital Advertising Debate


By and on Jan 17, 2020
Posted In Advertising & Marketing, Consumer Protection, Data Privacy, Ecommerce, Email/Spam, Social Media

The California Consumer Privacy Act (CCPA) requires businesses who engage in sales of personal information, to offer consumers the right to opt out of such sales through a “Do Not Sell My Personal Information” link or button on their websites. These “Do Not Sell” obligations present a particularly thorny question for businesses that participate in...

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GDPR 6 Months After Implementation: Where are We Now?


By and on Nov 5, 2018
Posted In Cybersecurity, Data Privacy, General Interest

The General Data Protection Regulation (GDPR) was the biggest story of 2018 in the field of global privacy and data protection. The GDPR became enforceable in European Union Member States on May 25, 2018, significantly expanding the territorial reach of EU data protection law and introducing numerous changes that affected the way organizations globally process...

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California Enacts a Groundbreaking New Privacy Law


By , , , and on Jun 29, 2018
Posted In Cybersecurity, Data Privacy

California’s Senate and Assembly unanimously approved AB 375 (also known as the California Consumer Privacy Act of 2018), on June 28, 2018. This new consumer privacy bill will be the most progressive and comprehensive privacy law in the United States, reaching far beyond California’s borders to give California consumers more visibility and control over their...

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